Grand Hustle/Atlantic recording artist T.I. has announced details of his highly anticipated new album, "King," set to drop March 28, as well as his big-screen debut in "Atl," set to open March 31. "King" follows the breakthrough success of 2004's RIAA platinum-certified "Urban Legend," which spawned such smash hits as "Bring Em Out" and the Grammy-nominated "U Don't Know Me."

"What You Know," the first single from "King," was #1 most-added track at both CHR/Rhythmic and Urban radio nationwide. The single's companion video, shot earlier this month in L.A., features cameos by actor Mike Epps and Blink-182/Transplants Travis Barker of Blink-182/Transplants/MTV fame. Veteran hip-hop video director and Atlanta native Chris Robinson not only directed the music video, but also the upcoming Overbrook/Warner Bros. Pictures film, "Atl," starring T.I. The music video shows a day in the life of T.I., where he attends the premiere of "Atl," joins the film's cast at the theater, and then attends the after-party.